Our global vision
Our vision is that none of our packaging, including plastics, ends up in landfill or as
Our global ambition
Our ambition is that 100% of our packaging is recyclable or reusable by 2025.
Transforming the plastics economy
We have an existing target to reduce the amount of packaging we use by 140,000 tons by
2020 (on a 2015 baseline), and to continuously improve the environmental performance of our packaging.
However, we recognise that much more needs to be done to develop a circular economy for
plastics, and to prevent packaging ending up as litter. In order for us to address this, we need to work together with others. We are
therefore committed to:
Playing an active role in the development of well-functioning collection, sorting
and recycling schemes across the countries where we operate
Working with value chain partners and industry associations to: explore different
packaging solutions to reduce plastic usage; facilitate recycling; and develop new approaches to eliminate plastic waste
Labeling our plastic product packaging with recycling information to help consumers
dispose of it in the right way
Promoting a market for recycled plastics by continuing to increase the
proportion of recycled plastics in our packaging
Link zur Website.
Untenstehend die Pressemitteilung vom 10. April 2018: